GET CLOSER TO YOUR CUSTOMERS
Customer Feedback Management
There's one sure way of finding out what customers want.
And that's to ask them. It's not always the easiest or
most comfortable task, but it's crucial if you are serious
about customer service.
Maybe you already gather some feedback. But is it done
regularly and consistently, or just occasionally? If
it's verbal, do you ask only customers you know will say
something good, and avoid the 'complainers'? If
so, you may be missing out on some very valuable constructive
criticism.
If you already gather written feedback, well done! But
what happens to the information? Is it regularly
collated into something useful, or does it mostly gather
dust in your office? And remember, having some nice
comments written in a guest book may make you feel good,
but it's not helping you improve the business.
So, if you want to find out
- what your customers REALLY think of your service or
products
- just how efficient your staff REALLY are
- if your customers would recommend you to others
- how your customers first find out about you…
...or anything else, you can with CONTACT. We establish
a simple, paper-based feedback system customised to your
needs, providing an endless source of comments, ideas
and opinions from your most valuable resource…your
customers. And every month, that information is collated
into a report that is easy to understand and easy to use.
With no effort required from you.
- Want to introduce performance-related pay for staff?
You can with CONTACT
- Want to see if the standard of your service is getting
better or worse? You can with CONTACT!
How does it work?
We design a simple feedback card, customised with your
logo and colour scheme, containing 3 essential sections:
- six aspects of your business for your customers to
rate
- a section for customer comments, ideas and suggestions
- customer contact information
Once a month you return completed cards in a postage-paid
polymailer. The ratings and suggestions are collated in
an easy to understand format and emailed to you within
1 week, enabling you to identify trends over time.
Click
here to see an example of a monthly feedback report.
What's included?
- Advice on the feedback card content
- Print-ready design customised with your logo and company
colours
- Up to 100 forms collated per month
- Monthly spreadsheet analysis of customer feedback
scores, with graphs showing trends
- Monthly catalogue of customer comments, categorised
into positive, neutral and negative
- Postage paid envelopes for sending us completed forms
What's not included?
- Printing costs. However, we know reputable printers
who offer great value and service.
And if you want us to take care of the entire printing
process for you, we'll happily do so for an additional
fee.
Contract terms
CFM costs just £75 plus VAT per month, with a minimum
contract period of 3 months. 1 monthly instalment is required
in advance and the balance due at the end of the first
month. Instalments for longer contracts can be made
by monthly standing order. Additional activity levels
are available on negotiation
